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AI-generated images, voices, and videos have become an integral part of everyday business operations. They are widely used in virtual influencers on Instagram, advertising campaigns, training videos, and many other commercial applications. Their appeal is obvious: they enable the fast and cost-effective creation of high-quality content. However, the more realistic

Trademark law is constantly evolving. One of the key drivers of this development is the Court of Justice of the European Union (CJEU). Its decisions not only shape European trademark law but also have a direct impact on the case law of national courts and the day-to-day business practices of

Companies invest substantial resources in developing trademarks, software, designs, digital products, and valuable know-how. Particularly in technology-driven business models, these intellectual assets often represent a significant portion of a company’s overall value. The situation becomes far more problematic when, during a due diligence review, it becomes apparent that the ownership

Music on Instagram, YouTube, TikTok & Co.: Convenient, but Legally Risky Reels, Stories, and short-form videos have become some of the most important marketing tools on platforms such as Instagram, TikTok, and Facebook. Many businesses use the platforms’ integrated music libraries and assume that the songs provided there may automatically

For many businesses, Amazon is one of the most important sales channels. The consequences can therefore be severe when individual products or entire listings are suddenly suspended. The situation becomes particularly problematic when the suspension is not based on an actual infringement, but is instead used as a tool to

The question of who owns the rights to design and software within a company is legally complex and highly relevant in practice. Uncertainties frequently arise, particularly when working with employees, freelancers, or agencies — sometimes involving significant economic risks. As an attorney and specialist lawyer for intellectual property law, I