{"id":1237,"date":"2024-10-21T08:19:47","date_gmt":"2024-10-21T06:19:47","guid":{"rendered":"https:\/\/schneller.legal\/this-article-first-appeared-in-wtr-daily-part-of-world-trademark-review-in-september-2024-for-further-information-please-go-to-www-worldtrademarkreview-com-general-court-interpretation-of-servi\/"},"modified":"2024-11-03T21:09:06","modified_gmt":"2024-11-03T20:09:06","slug":"this-article-first-appeared-in-wtr-daily-part-of-world-trademark-review-in-september-2024-for-further-information-please-go-to-www-worldtrademarkreview-com-general-court-interpretation-of-servi","status":"publish","type":"post","link":"https:\/\/schneller.legal\/en\/this-article-first-appeared-in-wtr-daily-part-of-world-trademark-review-in-september-2024-for-further-information-please-go-to-www-worldtrademarkreview-com-general-court-interpretation-of-servi\/","title":{"rendered":"General Court: interpretation of services covered by earlier mark should take account of Nice ClassificationElementor"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">This article first appeared in WTR Daily, part of World Trademark Review, in September 2024. For further information, please go to www.worldtrademarkreview.com.<\/p>\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"605\" height=\"558\" src=\"https:\/\/schneller.legal\/wp-content\/uploads\/2024\/10\/grafik.png\" alt=\"\" class=\"wp-image-1226\" srcset=\"https:\/\/schneller.legal\/wp-content\/uploads\/2024\/10\/grafik.png 605w, https:\/\/schneller.legal\/wp-content\/uploads\/2024\/10\/grafik-300x277.png 300w\" sizes=\"(max-width: 605px) 100vw, 605px\" \/><\/figure>\n\n<ul class=\"wp-block-list\">\n<li>The EUIPO found that Tertianum AG had failed to demonstrate the genuine use of its earlier mark for the services for which it was registered<\/li>\n\n\n\n<li>The court confirmed, considering the Nice Classification and its explanatory notes for Class 35<\/li>\n\n\n\n<li>The applicant\u2019s intention was not relevant for the purpose of interpreting the specification of the services covered by the earlier mark<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">With its decision in Case T\u201173\/23, dated 4 September 2024, the General Court has dismissed a request for annulment by the applicant, Swiss company Tertianum AG, of the decision of the Board of Appeal of the EUIPO in Case R 1706\/2021-4.<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Background<\/strong>: The applicant is the owner of International Registration (IR) No 646578 for the mark below (the German word element may translate as \u201cresiding and living in the third age\u201d), claiming \u201cbusiness and commercial management of establishments, namely management of institutions in the health and care sectors, in particular for retirement homes\u201d in Class 35, and \u201cconsultations, promotion and planning of establishments, namely institutions in the health and care sectors, in particular for retirement homes\u201d in Class 42:<\/p>\n\n<figure class=\"wp-block-image aligncenter size-full\"><img decoding=\"async\" width=\"157\" height=\"39\" src=\"https:\/\/schneller.legal\/wp-content\/uploads\/2024\/10\/grafik-1.png\" alt=\"\" class=\"wp-image-1229\"\/><\/figure>\n\n<p class=\"wp-block-paragraph\">Based on the German part of its IR, on 13 December 2016 the applicant filed an opposition against the EU part of IR No 1305367 for TERTIANUM, owned by German company DPF AG, against all the services claimed in Classes 35, 36, 41, 43, and 44, including similar services relating to \u201cbusiness management\u201d in Class 35. The applicant relied on Article 8(1)(b) of Regulation No 207\/2009 (now Regulation 2017\/1001), arguing that there was a risk of confusion between the respective marks.<\/p>\n\n<p class=\"wp-block-paragraph\">Both the Opposition Division and the Board of Appeal of the EUIPO rejected the opposition, finding that the applicant had not demonstrated the genuine use of its earlier mark within the meaning of Articles 47(2) and (3) of the regulation. Particularly, it was held \u2013 and was common ground between the parties \u2013 that the documents of use submitted by the applicant (i) only referred to services provided to end users (ie, clients of retirement homes), and (ii) did not relate to the services claimed in Class 42.<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Decision<\/strong>: The applicant asserted that its client-related services for retirement homes fell under its Class 35 services, which not only \u201caim at assisting business undertakings\u201d (\u201cestablishments\u201d), but also \u201cdesignate the operation of one\u2019s own homes for the elderly\u201d. In support of this argument, the applicant referred to the German term \u2018Betriebsf\u00fchrung\u2019, arguing that it derived from \u2018einen Betrieb f\u00fchren\u2019 (ie, \u2018to run\/operate\/manage a business\u2019); therefore, the services also covered \u201coperating one\u2019s own business\u201d.<\/p>\n\n<p class=\"wp-block-paragraph\">The court rejected this argument, holding that the literal, customary and ordinary meaning of the words \u2018business and commercial management of establishments\u2019 referred to the \u2018activity of managing an undertaking\u2019, and not to \u2018operating\u2019. Further, the German word \u2018f\u00fchren\u2019 must be understood as meaning \u2018to manage\u2019. Here, the court also considered the Nice Classification and its explanatory notes concerning Class 35. While only administrative in nature, the Nice Classification system relies on the so-called \u2018class headings\u2019, which read as follows for Class 35: \u201cadvertising; business management; business administration; office functions\u201d. The explanatory notes to Class 35 describe these services as being \u201cin favour of a commercial business, undertaking or enterprise\u201d, and not of clients \u2013 let alone one\u2019s own business.<\/p>\n\n<p class=\"wp-block-paragraph\">The court rejected this argument, holding that the literal, customary and ordinary meaning of the words \u2018business and commercial management of establishments\u2019 referred to the \u2018activity of managing an undertaking\u2019, and not to \u2018operating\u2019. Further, the German word \u2018f\u00fchren\u2019 must be understood as meaning \u2018to manage\u2019. <\/p>\n\n<p class=\"wp-block-paragraph\">Here, the court also considered the Nice Classification and its explanatory notes concerning Class 35. While only administrative in nature, the Nice Classification system relies on the so-called \u2018class headings\u2019, which read as follows for Class 35: \u201cadvertising; business management; business administration; office functions\u201d. The explanatory notes to Class 35 describe these services as being \u201cin favour of a commercial business, undertaking or enterprise\u201d, and not of clients \u2013 let alone one\u2019s own business.<\/p>\n\n<ol class=\"wp-block-list\">\n<li>the specific wording claimed was not a class heading, but was chosen by the trademark applicant; and<\/li>\n\n\n\n<li>2.\tthe wording \u201cfor others\u201d was redundant since a mark must be used \u201coutwardly\u201d.<\/li>\n<\/ol>\n\n<p class=\"wp-block-paragraph\">Finally, concerning the applicant\u2019s assertion that the intention of the trademark applicant was wrongly found to be irrelevant since i operated its own homes for the elderly, the court disagreed, holding that the intention of the trademark applicant was not relevant for the purpose of interpreting the specification of the services covered by the earlier mark.<\/p>\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"319\" height=\"115\" src=\"https:\/\/schneller.legal\/wp-content\/uploads\/2024\/10\/grafik-2.png\" alt=\"\" class=\"wp-image-1232\" srcset=\"https:\/\/schneller.legal\/wp-content\/uploads\/2024\/10\/grafik-2.png 319w, https:\/\/schneller.legal\/wp-content\/uploads\/2024\/10\/grafik-2-300x108.png 300w\" sizes=\"(max-width: 319px) 100vw, 319px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This article first appeared in WTR Daily, part of World Trademark Review, in September 2024. For further information, please go to www.worldtrademarkreview.com. With its decision in Case T\u201173\/23, dated 4 September 2024, the General Court has dismissed a request for annulment by the applicant, Swiss company Tertianum AG, of the decision of the Board of [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1199,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1237","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-allgemein"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>General Court: interpretation of services covered by earlier mark should take account of Nice ClassificationElementor - Stephan Schneller<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/schneller.legal\/en\/this-article-first-appeared-in-wtr-daily-part-of-world-trademark-review-in-september-2024-for-further-information-please-go-to-www-worldtrademarkreview-com-general-court-interpretation-of-servi\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"General Court: interpretation of services covered by earlier mark should take account of Nice ClassificationElementor - Stephan Schneller\" \/>\n<meta property=\"og:description\" content=\"This article first appeared in WTR Daily, part of World Trademark Review, in September 2024. 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